Decoration & Design Sydney 2012 – “Creating Luxury in Interiors” Transcript
For those who couldn’t attend the International Industry seminars at Decoration & Design in Sydney in February, here is the transcript of my talk on “Creating Luxury in Interiors”
I am the founder of a small interior design practice based in Melbourne – Chelsea Hing Design Consultants – we work exclusively on residential projects both renovations & new houses.
When I started to prepare for this talk & I was thinking about how we create luxury in our interiors, I began by looking into what others considered luxury to be – I found definitions around the idea of something inessential, expensive, hard to obtain or unattainable even - I realised that I had a very different definition to this.
For me, luxury starts off as a concept, as designers its our job to translate that into an experience for our clients. That experience is based around good design, the elegance of objects, the clever resolution of every detail, the thoughtfulness of the planning and everything just working together beautifully so that design is no longer noticed, only the form is visible. And when I think about it that way, I realised that creating luxury is ultimately what we are trying to do, with all our projects.
I’ve started off with this quote, because I think luxury is often perceived as great style, but in my opinion, its all about design, & that’s what I’m going to talk about.